BEAUTY FOR A CURE

BEAUTY FOR A CURE

In October 2024, I led the creative execution and coordination of Beauty for a Cure — a company-wide breast cancer fundraising initiative supporting the Karen Wellington Foundation. As part of Breast Cancer Awareness Month, I helped organize a full Spirit Week across all locations, managing everything from branded collateral and donation goal trackers to custom t-shirt designs (with 100% of proceeds donated). I also developed engaging events like a raffle basket series, a pumpkin decorating contest, and a company-wide Art Auction, where team members could donate original pieces to be bid on for the cause. The campaign was a massive success, raising over $68,000 across all institutes.

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