Each October at Nurtur Aveda Institutes, I lead the creative execution and coordination of Beauty for a Cure — a company-wide breast cancer fundraising initiative supporting the Karen Wellington Foundation. As part of Breast Cancer Awareness Month, I helped organize a full Spirit Week across all locations, managing everything from branded collateral and donation goal trackers to custom t-shirt designs (with 100% of proceeds donated). Each year we have beaten our donation goal, and last year’s campaign raised over $68,000 across all institutes.